Privacy Policy

Effective Date: March 10, 2026

Last Updated: March 10, 2026

Cayucos Chiropractic (“we,” “us,” or “our”) is committed to protecting the privacy of our patients, website visitors, and users. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at www.cayucoschiropractic.com (the “Site”), contact us by phone or email, or use our online booking system. Please read this policy carefully. By using our Site, you consent to the practices described in this Privacy Policy.

1. Information We Collect

1.1 Information You Provide to Us

We may collect personal information that you voluntarily provide when you:

  • Schedule an appointment online (via Jane App or our contact form)

  • Call or text our office at (805) 457-5808

  • Submit a contact form or inquiry on our website

  • Sign up for newsletters or updates

  • Leave a review or testimonial

This information may include:

  • Your name, email address, phone number, and mailing address

  • Date of birth and demographic information

  • Health and medical information relevant to chiropractic care

  • Insurance information (if applicable)

  • Any other information you choose to provide

1.2 Information Collected Automatically

When you visit our Site, certain information is collected automatically, including:

  • Your IP address and approximate geographic location

  • Browser type and version (e.g., Chrome, Safari, Firefox)

  • Device type (desktop, mobile, tablet)

  • Operating system

  • Pages visited, time spent on pages, and clickstream data

  • Referring website or source that led you to our Site

  • Date and time of your visit

1.3 Cookies and Tracking Technologies

Our Site uses cookies and similar tracking technologies to enhance your experience and collect analytical data. Specifically:

Google Analytics: We use Google Analytics to understand how visitors interact with our Site. Google Analytics collects information such as how often users visit the Site, what pages they visit, and what other sites they used prior to coming to our Site. Google Analytics uses cookies to collect this information. The information generated by the cookie about your use of the Site is transmitted to and stored by Google on servers in the United States. We use this information to improve our Site and services.

Google Ads and Remarketing: We use Google Ads to display advertisements on third-party websites and in Google search results. Third-party vendors, including Google, use cookies to serve ads based on your past visits to our website. Google’s use of advertising cookies enables it and its partners to serve ads to you based on your visit to our Site and/or other sites on the Internet.

Squarespace Analytics: Our website is hosted on Squarespace, which may use its own cookies and tracking technologies to provide analytics and site performance data.

Jane App: Our online appointment booking system is powered by Jane App (cayucoschiropractic.janeapp.com). When you book an appointment, Jane App may collect personal and health information as described in their own privacy policy.

2. How We Use Your Information

We use the information we collect for the following purposes:

  • To provide, maintain, and improve our chiropractic services

  • To schedule and manage your appointments

  • To communicate with you about appointments, services, and health information

  • To respond to your inquiries and requests

  • To send appointment reminders and follow-up communications

  • To process payments and insurance claims

  • To display relevant online advertisements through Google Ads

  • To analyze website traffic and improve our Site’s performance and user experience

  • To comply with legal obligations and protect our rights

3. How We Share Your Information

We do not sell, trade, or rent your personal information to third parties. We may share your information with the following parties only as necessary:

Service Providers: We share information with trusted third-party service providers who help us operate our business, including Squarespace (website hosting), Jane App (appointment booking and practice management), Google (analytics and advertising), and payment processors.

Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).

Health Information: Protected health information (PHI) collected in the course of providing chiropractic care is handled in accordance with applicable healthcare privacy laws, including HIPAA where applicable.

4. Google Ads & Remarketing Disclosure

This section specifically addresses the requirements for Google Ads compliance:

  • We use Google Ads to advertise our chiropractic services online. As part of this, we may use Google’s remarketing and interest-based advertising features.

  • Third-party vendors, including Google, use cookies to serve ads based on a user’s prior visits to our website.

  • Google’s use of advertising cookies enables it and its partners to serve ads to our visitors based on their visit to our Site and/or other sites on the Internet.

  • We may also use Google Analytics Advertising Features, including Remarketing with Google Analytics, Google Display Network Impression Reporting, and Google Analytics Demographics and Interest Reporting.

How to Opt Out: You may opt out of personalized advertising by visiting 

Google Ads Settings.

You can also opt out of a third-party vendor’s use of cookies for personalized advertising by visiting:

www.aboutads.info/choices (Digital Advertising Alliance)

www.networkadvertising.org/choices (Network Advertising Initiative)

5. Your Choices and Rights

5.1 Cookie Preferences

Most web browsers are set to accept cookies by default. You can modify your browser settings to decline cookies if you prefer. However, disabling cookies may affect the functionality of our Site.

5.2 California Residents (CCPA Rights)

If you are a California resident, you have the right to:

  • Know what personal information we collect about you and how it is used

  • Request deletion of your personal information

  • Opt out of the sale of your personal information (we do not sell personal information)

  • Not be discriminated against for exercising your privacy rights

To exercise these rights, contact us at the information provided in Section 9 below.

5.3 Do Not Track Signals

Some browsers include a “Do Not Track” (DNT) feature that signals to websites that you do not want to be tracked. Because there is no uniform standard for how DNT signals are interpreted, our Site does not currently respond to DNT signals.

6. Data Security

We take reasonable measures to protect your personal information from unauthorized access, use, or disclosure. Our website uses SSL/TLS encryption for data transmitted between your browser and our Site. However, no method of transmission over the Internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.

7. Third-Party Links

Our Site may contain links to third-party websites or services, including but not limited to our Jane App booking portal, social media pages (Facebook, Instagram, LinkedIn), and Google Maps. We are not responsible for the privacy practices of these third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.

8. Children’s Privacy

Our Site is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13 through the Site. If we learn that we have collected personal information from a child under 13, we will take steps to delete that information promptly. Note: We do provide pediatric chiropractic care. Health information for minors is collected and managed in accordance with applicable healthcare laws, with parental or guardian consent.

9. Contact Us

If you have any questions about this Privacy Policy, your personal information, or wish to exercise your privacy rights, please contact us:

Cayucos Chiropractic

Dr. Kyle Brooks, DC

Cayucos, CA 93430

Phone: (805) 457-5808

Website: www.cayucoschiropractic.com

Office Hours: Monday, Wednesday, Friday — 10:00 AM to 5:00 PM

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or applicable laws. When we make changes, we will update the “Last Updated” date at the top of this policy. We encourage you to review this page periodically to stay informed about how we protect your information.